IMG_2394.jpg

Use:

luxury-modern-home-living-room-manila.jpg

This helps your images rank in Google Image search.

1. JPEG Quality Settings

✔ JPEG Quality: 80 – 90

This balance:

Preserves detail

Reduces file size

Loads fast on MLS platforms

Prevents over-compression artifacts

Under 70 quality:

Visible compression blocks

Loss of sharpness

Reduced luxury perception

Above 95:

Minimal visual improvement

Much larger file size

Slower load speed

And remember:

Speed affects engagement.

Color Profile & Sharpness Optimization

Why sRGB Is Critical

Always export in:

✔ sRGB color profile

Why?

All browsers display in sRGB

MLS platforms expect sRGB

Prevents color shifting

Avoids dull or washed-out images

Exporting in Adobe RGB can make your listing look flat online — even if it looked perfect in Lightroom.

Output Sharpening: Less Is More

Professional workflow:

Edit → correct verticals → adjust exposure → color balance → final mild sharpening → export

Apply output sharpening once only.

Over-sharpened images:

Create halos on edges

Make walls look harsh

Destroy natural realism

Luxury = subtle clarity, not crunchy texture.

Image Order Strategy: How to Structure MLS Photos for Maximum Engagement

4

Most agents upload photos randomly.

High-performing listings follow a psychological walkthrough flow.

Correct Property Flow Order

Exterior Hero Shot (Strongest Image First)

Secondary Exterior Angle

Entryway / Foyer

Living Area

Kitchen

Dining Area

Master Bedroom

Bathrooms

Additional Bedrooms

Backyard / Amenities

Why this works:

It mirrors an actual property showing.

Buyers mentally “walk through” the house.

Random order breaks emotional momentum.

Twilight Photography: Why It Increases Click-Through Rate

4

Twilight shots:

Stand out in MLS grid view

Create emotional warmth

Feel premium and aspirational

Increase perceived value

Even adding one twilight hero image can increase listing attention significantly.

For high-end properties, it’s almost mandatory.

Common MLS Photo Mistakes That Reduce Buyer Interest

❌ Crooked vertical lines

❌ Dark rooms

❌ Mixed color temperatures

❌ Overexposed windows

❌ Blurry handheld shots

❌ Over-compressed images

❌ Random image order

Each of these subtly reduces trust.

And trust directly affects buyer action.

How Proper Visual Optimization Increases Listing Views

Optimized real estate images:

✔ Increase time on listing page

✔ Improve click-through rate

✔ Attract serious buyers

✔ Reduce low-quality inquiries

✔ Justify higher asking prices

Professional visuals are not a cost.

They are a marketing investment. paki add din ito sa blogs, that can add images din here via links